About elysa

Editor and Chief Bloggess of GenPink, Elysa calls herself a "professional geek girl". She's a Texas Girl (Dallas to be exact). Digital Strategist & Community Manager by Profession. Lover of all things pink. Mac & Cheese fanatic. Tweet me: @elysa.

Recent posts

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In August I…

Posted on dfw-style-bloggers

Another month has passed. This one was a busy one! In August I… Took a road trip with the husband to spend the weekend with some friends in small town Texas. We went out on their boat, spent the evening drinking on their patio. Reminded me of the times we used to stay up late chatting about life back in college Had a girl’s night with Wine, Cheese & Charcuterie… Read more




Year of Surprises

Posted on and Tagged marriott-itsasmallworld

I participated in an Ambassador Program on behalf of Millennial Central Consulting for Marriott Rewards. I received Marriott Points to facilitate my review as well as a promotional item to thank me for my participation. I can’t believe the summer is almost over! The beginning of a new month, and an end of a season, is a perfect time to reflect on who has made a difference in your life… Read more




Sparkle Go Bag #ineedsparkle

Posted on Sparkle Go Bag #ineedsparkle

This post was sponsored by Heaven Hill Distilleries Heaven Hill Family of Brands. Bardstown, KY © 2014 When was the last time you felt frumpy the same day you got a last minute invitation for a night out on the town? With the right accessories, and an adorable go-bag you could easily transition from drab to fab. Here are just a few of my favorite sparkle fest items. Feel free to… Read more




S is for Silhouette: Little Black Dress Edition #CarefreeChallenge

Posted on and Tagged little-black-dress-silhouet

The following is a sponsored story on behalf of Carefree® as part of their Carefree® Freshness Challenge. You can expect the usual Genpink insights, with some added prizes! According to Google there are over 140 MILLION results for the search “little black dress”. If there was ever an occasion to use the phrase “ain’t nobody got time for that”, I’d venture to say NO ONE has time to filter through that much information. When I… Read more




Cheeseboard & Wine Adventures at Home

Posted on Entertaining: Wine & Cheese Supplies from UncommonGoods

Thanks to UncommonGoods for sponsoring this story. Do you have a dish or a specific meal that you love to order when you’re out? Several weeks ago a group of girl friends and I started this Monday night adventure we’ve titled #indefinitecheeseboards. We’re on a mission to try, and analyze, all of the cheeseboards in the Dallas area. Checkout our Instagrams so far: #indefinitecheeseboards on iconosquare. The thing is… I’m… Read more




Ask yourself this

Posted on when was the last time you... // 26 items to ask yourself

I’ve been revisiting old blog posts lately. I found a great list I wrote in 2009. When was the last time you… ate something you cooked yourself bought something you’ve been wanting for a while called someone just to say hi discovered something new about yourself entertained people in your home felt what it is like to be in someone else’s shoes gave back heard a child laugh indulged just… Read more




Blogging Tip : Optimizing Your Archives + Genpink posts from August past

Posted on and Tagged Blogging Tip : Optimizing Your Archives

I was recently asked to be a guest on XO Sarah’s Badass Babes Blog + E-course. I answered several questions about how to use social media to grow new and established blogs. This year marks seven years since I’ve been blogging. My style has certainly changed over those years. But I decide some downtime this summer was best used to optimize some of my blog archives. Here are some tips for… Read more




9 Travel Tips :: Girly Summer Edition

Posted on and Tagged genpink-katydid

Thanks to Katydid Collection for partnering with us on this post!  I know some girls, particularly those who love fashion, are known for being overpackers. I learned the art of lean packing from my mom. There are a few transferable tips, but for the most part being a lean packer requires practice and self-discipline. A few weeks ago I took a work slash fun trip to Los Angeles area. The… Read more




Pinterest Pressure: “Unfinished” Home Tour

Posted on IMG_6949.JPG

I received a notice several weeks ago from Timehop that one year ago we were in the process of waiting on our loan to go through so we could buy our very first house! When we started the home buying process I envisioned we’d have a whole series of Young House Love-esque posts. The house we were buying certainly needed some revamping, so I figured we’d have the perfect before… Read more




Fashionista’s Guide to the Perfect New Car Pic + #NewCarFace Contest from Cars.com

Posted on and Tagged genpink-newcarface

This sponsored story is in partnership with Cars.com as part of their #NewCarFace Campaign!  Buying a car can be a monumentus occasion. If there were record books (outside of Instagram) it’d certainly be that type of occasion. I’ve had three cars so far in my car driving years. The first two I wasn’t part of the car shopping adventure. The third, and still my current car, was a very stress free… Read more



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